People from various countries today choose to buy a few online because it not only saves time but also allows them to buy items at a lesser price than retailers. Even in a country like India which had never welcomed the internet shopping trend so easily, thinking about the bargaining and also other factors, has now opened its doors to convenience of online shopping. However, lately folks have welcomed the net shopping scenario and still have given it more preference than buying products at retail malls. Online shopping websites are functional often and the portals usually offer products in a great amount of discount. Many portals today offer different varieties of products from electronics to fashion apparels to private care items at the distinctive price. Online shopping websites have excelled mainly because of the quick delivery services they provide giving these products to the customers from your comfort of their unique home. Today not everybody can be capable of spend hours at stores and select products at hefty prices. Thus buying from online portals seems legitimate as an option altogether. Online portals have revolutionized the popularity of fashionable apparels and clothing also. Most from the apparels sold online today have a tendency to be current in fashion and in addition give a good amount of opportunities to select the apparel in terms of quality, design and price of the apparel Fashion clothing purchases tend to be more frequent with regards to buying product online as is also easily available at great discounted prices and have lot of variable options to select unlike electronics. Nowadays we also have branded fashion apparels positioned on portals which give shopping online websites a more impressive boost when compared to retail shopping. Moreover, these branded apparels are available at a much more affordable price to the comfort and ease of the user. We have many famous brands today that would like to merge with several online portals and let their goods be sold at distinguished prices for the average online shopper. Not only does it help to improve brand image but also leads to more sales in the short period of time. The concept of clothes online too originates into play wherein prominent retail chains and franchisees have opted to make their presence felt about the World Wide Web by starting online websites of the outlets and selling products online as well. Online shopping websites have certainly conquered the shopping scenario in lots of countries especially India. Even the proven fact that every other brand today would like to merge with online portals is really a sure undeniable fact that the success of online portals may be tremendous. In the coming years it is going to amass a lot more sales and yes it may also cause lesser footfalls’ at retail stores and malls.